Google Business Profile Video for Dallas Contractors: What to Film and How to Upload
When a homeowner in Dallas searches for a roofer, remodeler or plumber, your Google Business Profile is often the first thing they see. Photos help. Short, real videos of your crew on real jobs help more, because they show what a stock photo cannot. Here is what Google allows, what to film on every job and how to keep the profile fresh.
Google's upload rules
| Item | Requirement |
|---|---|
| Video length | Up to 30 seconds |
| Video file size | Up to 75 MB |
| Video resolution | 720p or higher |
| Photo format | JPG or PNG |
| Photo file size | Between 10 KB and 5 MB |
| Photo resolution | 720 by 720 pixels recommended, 250 by 250 minimum |
Google reviews photos and videos before they appear, and new uploads can take 24 to 48 hours to show. Media appears only after your profile is verified.
The five clips to film on every job
You do not need a film crew for every upload. You need a habit. These five clips take a few minutes per job and give you a steady supply of honest content.
| Clip | Length | What to film | Why it works |
|---|---|---|---|
| 1. Arrival | 5 to 10 sec | The truck pulling up, the crew stepping out in uniform, the logo on the door | Shows a real, professional company |
| 2. The before | 5 to 10 sec | A slow, steady walk of the problem: the damaged roof, the old kitchen, the cracked drive | Sets up the transformation |
| 3. Work in progress | 5 to 10 sec | Hands, tools and close ups of the craft. Skip anything unsafe or messy | Proves you do the work yourselves |
| 4. The reveal | 5 to 10 sec | The finished job from the same angle as the before | The clip people remember |
| 5. The owner | 10 sec | You, on site, saying what you did and who you do it for | Puts a face to the name |
Each clip can be its own upload, or you can cut two or three together into one video under 30 seconds. Hold the phone or camera steady, shoot horizontal for the profile and grab a vertical version for social at the same time.
How to upload a video
- Sign in to the Google account that manages your Business Profile.
- Search Google or Maps for your business name and city to open your profile.
- Choose Photos, then the option to add photos and videos.
- Select one or more video files that meet the rules above.
- Wait for review. If a video stays pending, check that the profile is verified and that the file is not a duplicate.
What gets videos rejected
Google's guidelines say business media should show things as they really are and should be relevant to the business. In practice that means:
- No stock footage, screenshots or GIFs. Google's guidance says stock and manually created imagery should not be uploaded.
- No heavy filters or edits that change how the work really looks. Google asks for media that is in focus, well lit and free of significant alterations.
- No off topic clips. If the main subject is not your business or your work, it can be removed.
- No AI generated job footage. AI concept video has its uses, but your profile should show real crews and real results. Our AI video vs traditional production guide explains where each fits.
Phone clips or a professional shoot?
Phone clips from the crew are perfect for the steady drip of job updates. A professional shoot is worth it for the pieces you use everywhere: a brand film for the website, a customer testimonial and a library of clean before and after footage you can reuse on the profile, in ads and in sales calls. Many Dallas contractors combine both. Our guide to phone video vs a professional crew breaks down when each makes sense, and testimonial videos covers the customer side.
Keep it fresh
A profile that gained new photos and videos last week looks like a busy, active company. Make uploads part of closing out a job: the lead tech films the five clips, the office uploads the best one or two before the invoice goes out. Over a few months the profile becomes a portfolio of real work in real Dallas neighborhoods.
Video narration
Read what the video says
When a homeowner in Dallas searches for a contractor, your Google Business Profile is often the first thing they see.
Google lets you add videos up to thirty seconds long, up to seventy five megabytes, at seven twenty p or higher.
You don't need a film crew for every upload. You need a habit.
On every job, film five clips. The arrival. The before. The work in progress. The reveal, from the same angle as the before. And ten seconds from the owner.
Upload fresh clips after every finished job, and only post footage from real jobs.
Real jobs. Real crew. On your profile. Picture Perfect Video.
Common questions
How long can a Google Business Profile video be?
Up to 30 seconds, according to Google Business Profile Help. The file must be 75 MB or smaller and 720p or higher.
Why is my Google Business Profile video not showing?
Videos are reviewed before they appear and can take 24 to 48 hours. They also appear only after the profile is verified. Duplicates and content that does not follow Google's policies may not appear.
Can I upload a professional commercial to my Google Business Profile?
Yes, if it is under 30 seconds, shows your real business and work, and follows Google's photo and video policies. Avoid stock footage and heavy edits.
What should a contractor film for Google Business Profile?
Five clips per job work well: the arrival, the before, the work in progress, the reveal from the same angle as the before, and a ten second introduction from the owner.
How often should I add videos to my Google Business Profile?
Add new clips after finished jobs so the profile always shows recent work. A steady habit beats a single big upload.
Show the real work.
We film your crew, your jobs and your customers in one day and hand back clips sized for your profile, your website and your ads.
Book a free callOr email charles@pictureperfectvideo.com
Related reading
Sources checked October 17, 2026: Google Business Profile Help: manage photos and videos; Search Engine Land on Google's business photo and video guidelines. Google changes these rules from time to time, so check the help page before a big upload.