PICTURE PERFECT VIDEO Las Vegas roofing video shoot brief https://pictureperfectvideo.com/las-vegas-roofing-video-marketing Copy this worksheet for your own planning. This is an example brief, not a quoted package or a promise of leads. 1. THE CUSTOMER QUESTION Company: Actual services and service area: Question the video should answer: Intended viewer: Where the video will appear: One next step for the viewer: 2. PROJECT AND PEOPLE Filming date and location: Site contact and approval: People appearing and permission status: Customer/property permission status: Restricted areas, addresses or details that must stay off camera: Safe ground level filming positions agreed with site lead: Weather, noise and schedule backup: Drone feasibility, qualified operator and required airspace authorization: 3. ORIGINAL 30 SECOND ESTIMATE WALKTHROUGH TEMPLATE Replace brackets with your real process. Remove anything you do not offer. 0 to 3 seconds: Team member at a safe location. "Wondering what happens during a roof estimate in [actual service area]?" 3 to 9 seconds: Arrival or greeting, with permission. "First, we ask about [the concerns your team actually discusses]." 9 to 18 seconds: Ground level process details or a sample report. "Then we [describe the inspection steps you actually perform]." 18 to 25 seconds: Team member explaining a sample, with private details hidden. "We explain [the findings and options your team provides]." 25 to 30 seconds: Team member and clear contact instruction. "To request [your actual next step], visit [your page]." 4. PROJECT STORY TEMPLATE Customer's original question: What the crew actually found, confirmed by the contractor: Work actually completed: Matching before and after angles available: Result that the footage genuinely supports: Details that cannot be verified and must be omitted: 5. CUSTOMER INTERVIEW PROMPTS What were you concerned about before contacting the company? What happened during the estimate? What was communication like during the project? What would you tell someone considering this company? Use the customer's own answers. Do not supply an invented endorsement. 6. SAMPLE FOUR HOUR PLAN 30 minutes: Site orientation, permission and sound checks. 45 minutes: Owner introduction and estimate explanation. 75 minutes: Approved process details and project coverage. 45 minutes: Customer interview, if permission and availability are confirmed. 45 minutes: Pickups, matching project views and still photos. Reschedule or adjust when weather, access, safety or the work sequence requires it. 7. AGREE BEFORE BOOKING Number and approximate duration of finished edits: Vertical, horizontal or both: Captions and title versions: Still photo count: Music licensing and intended distribution: Client review rounds and approval contact: Delivery date, file formats and usage terms: Production, travel, drone and revision costs included in quote: 8. AFTER PUBLISHING Page or post URL: Publish date: Source tag or campaign name: Relevant inquiries and confirmed appointments: What viewers asked that the next video should answer: Production enquiries: charles@pictureperfectvideo.com